
“Let’s Call Her Barbie” by Renee Rosen, is a captivating, intriguing and memorable. What woman doesn’t remember of wanting or having a Barbie Doll? My most recent recollection is a signed Bob Mackie Barbie that I received from a friend, that I treasured. Unfortunately a few years ago, some pipes broke in my house, and this and other things were ruined. After all Barbie has become a legend throughout the years, and even a movie. The genres for this novel are : Historical Fiction, Women’s Literary Fiction, Women’s Historical Fiction, Historical Pop Culture, and Fiction. In this well-written novel, Renee Rosen vividly describes how the dream and idea of “Barbie” came to be, and the difficult production and design. The exquisite dresses,costumes, and miniature sized accessories also were so important.
Ruth Handler and her husband brought to life the idea of a doll that wasn’t a baby, and one could pretend to be anything. Jack Ryan was instrumental in engineering and bringing this design to scale in precise detail. Ruth’s daughter was named Barbara, and Jack’s wife was named Barbara. “Barbie” seemed to be the perfect name. Soon a marketing agency became involved, and after investigating how young girls felt about Barbie, and how the mother’s thoughts about Barbie helped create the image.
I learned details about the scandals, lawsuits, friction, and growth of Barbie and her friends. This is a fascinating and thought-provoking read that I highly recommend for others.

